Why PricedRight exists
Charity shops price thousands of donated items every week, often by eye and in a hurry. We think every donation deserves better.
Our story
PricedRight started on the shop floor, from the customer’s side of the counter. For years I’ve been a keen bargain hunter in charity shops, and over that time I’ve seen how differently the same things get priced. It happens even between branches of the same charity in the same town.
I’ve found items worth hundreds of pounds sold for a few pounds, and everyday things with price tags so high they sat on the rail for weeks. Neither is the volunteer’s fault. They’re pricing hundreds of very different donations, often in a hurry, with nothing to go on but their own experience.
That’s the gap PricedRight fills. Volunteers take a photo, and they get a fair, explainable price based on what the same item has actually sold for. Underpriced treasures stop slipping out of the door, and overpriced items stop clogging up the shelves. More stock sells, at the right price, and more money goes to the cause.
For the special pieces, our expert panel is there to help. They spot fakes before they reach the shelf. For prestigious donations, such as designer handbags, collectable pieces or rare finds, they suggest how to raise the most from them.

Neil Judges
Founder, PricedRight

What we believe
- Every donation deserves a fair price. Not too cheap, not left on the rail.
- Prices should be explainable. Every suggestion shows the sales behind it.
- Volunteers come first. If it isn’t simple on the shop floor, it isn’t finished.
Meet our expert panel
When an item might be designer, rare or a fake, shop managers can ask one of our experts for a second opinion before it goes on the shelf.

Elena Jackson
Designer and luxury
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[Specialism]
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[Specialism]
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Donors can trust their gift is priced fairly
When someone hands over a good winter coat or a piece of their mum’s china, they want it to raise as much as it can for the cause. PricedRight prices every item on what it is really worth, so donations aren’t sold off too cheaply or left on the shelf because they cost too much.
One monthly price for your charity
Set for the number of shops you run. Every valuation, expert check and report is included, with no charge per item.